Pioneer and Specialty Marketing Hosted 3-City Training Series

MECHANICSVILLE, VA (08.12.84) – In April this year, Mechanicsville VA based Specialty Marketing, announced the expansion of the company’s distribution territory for Pioneer Electronics to drive business across the Eastern US territories.

Pioneer training sessions were recently conducted in Flushing NY, Jersey City NJ and Paramus NY. Jeffrey Shultz, Pioneer Eastern Regional, conducted the training sessions along Specialty Marketing’s Larry Appelblatt who set the training schedule in place with dealers in the area.

*Jeffrey Shultz (L) and Larry Appelblatt are shown at the Flushing NY training session with product winners on the right.*

The Tuesday night, August 6th, training in Flushing got the 3-City training swing started. “We had a good turnout of about 25 people on a rainy night at the Good Fortune restaurant. Jeffrey and I felt people were very engaged with what we were talking about. We also had Metra contributing to the turning, but due to the storms in Florida Rick Vanway was not able to make it and had to cancel. We went over the new Pioneer head units and the very next day orders began to be placed” Appleblatt commented..

*The second training stop was at the Hibachi Grill in Jersey City. Attendees connected with the latest from Pioneer and enjoyed a great buffet.*

The second stop on the 3-City training tour was on Wednesday night, August 7th in Jersey City at the Hibachi Grill. “It was another great Pioneer and Metra training. Great food plus a well received training by Jeffrey and myself. We again went over the new Piner head units, which were a big hit. The Specialty specials for the attendees went over very well” Appelblatt related.

*The final stop on the training tour at the Hampton Inn in Paramus was attended by 25 and Larry Appelblatt and Jeffrey Shultz were flanked by prize winners at the end of the event.*

The 3-City tour wrapped Thursday night, August 8th, at the Hampton Inn in Paramus. 25 attendees were in the house who learned about the two new Pioneer headunits plus Metra kits. “It was a fun night with friends and dealers. Chicken cutlets, ham and cheese hero sandwiches, along with beverages, were served. Like all the stops lucky dealers also took home prizes” Appelblatt concluded.

*The lead panel on the screen at the training sessions spotlighted legendary Pioneer trainer Harry Kroll.*

“During the 3 training sessions nearly 100 Pioneer dealer staff members attended and engaged to learn about the latest in Pioneer’s lineup. Dealers connected with Larry and placed a significant number of orders following the trainings. The Pioneer partnership with Specialty Marketing is going very well” Shultz stated.