KICKER Was Livin’Loud At The AMA ArenaCross Rounds 11, 12 and 13 In Daytona Beach

DAYTONA BEACH, FL (03.11.24) – THE AMA KICKER ArenaCross 2023/2024 Series was expanded to 14 race dates across the U.S. The series was very busy in Daytona Beach from Friday March 1st through March 9th. The Ocean Center was the venue for the AMA ArenaCross events. The American Flat Track series was also in Daytona Beach at the Daytona International Speedway Short Track for race events.

“With Bike Week in Daytona Beach going on this past week no doubt there were thousands and thousands of bikers in town. The AMA ArenaCross activities added to the options for enthusiasts KICKER was Livin’Loud in the Ocean Center for 3 events and we spent time at the American Flat Track action at the Short Track also” Lorin Morrell, Maddog Media who orchestrates the KICKER ArenaCross events, related.

In the Ocean Center lobby area a KICKER tent was set up with products on display for enthusiasts entering the event. The Friday and Saturday events this past weekend got rolling with Track Party events. Attendees spent time on the track connecting with riders and walking the dirt mounds that riders would soon be flying across as they raced to the finish line to collect their trophies.

*The Track Party got the action started on Friday and Saturday nights in the Ocean Center.*

*Lorin Morrell with the winners of the Kicker’s T-shirt Bullfrog contest winners on Saturday and Friday nights.*

As soon as racers hit the track they got their rhythm as they went up a mound and easily flew over the next mound to land… 50 feet away. Between races the PA announcers let the crowd know there was a special offer inside one of the KICKER T’s being fired into the stands to attendees. The certificate was for KICKER Bullfrog prizes that could be picked up in the booth.

*Action on the short track inside of the Ocean Center was intense.*

*The weather was terrific for the afternoon action on the Daytona International Speedway Short Track.*

“We talked with many enthusiasts and most had questions about what KICKER products would be best for their daily rides plus bike, UTV or boat. The KICKER PowerBar once again grabbed a lot attention as did bike gear plus lifestyle products” Morrell concluded.