Mike Beyersdoerfer With BEI And MTX On The Road

Posted on by in Featured.

BATESVILLE, IN (03.08.24) – Mike Beyersdoerfer is a ‘Rep on the Road’ as he traveled his upper Ohio Valley BEI territory. After 1200 miles in the Honda Ridgeline, with 19 dealer stops in the week of February 26- March 1, Ceasar Oleas will tell all Mike is an excellent chauffeur too.

At Traffic Jams in Utica MI Kyle Goodwin (L) highlights a rare MTX Jackhammer display that he shows to Ceadar Olaes and Mike Beyersdoerfer.
At Trail Sport in Brown City MI Dave (L) spotlights an off-road project vehicle. On the right, it’s a stop at Barry’s Electronics in Lima OH with Mike, Scott Barry, Wade Hensley and Tyler West in the showroom.

“We made stops with quite a number of dealers as we focused on MTX car and Powersports products. The season for outdoor activities is right around the corner and dealers are ready and making plans for a good year. Dealers are always happy to see a rep on the road. In this case they also had a chance to visit with Ceasar who handles MTX car and Powersports in this region” Beyersdoefer related.

A stop at TAS in Holland OH to see Al Napier and on the right at Audio City with Humberto Lopez in Detroit.
Mario at Sounds Station in Detroit is pictured with Mike and a MTX Sledgehammer enclosure.

Key stops along the way were Traffic Jams in Utica Mi, Trail Sport in Brown City MI, Barry’s Electronics in Lima OH, TAS in Holland OH, Audio City in Detroit, Sound Station in Detroit, WOW Electronics in Clinton Township MI and Motor City Tunes in Deerfield Heights MI. Images from those stops are below.

Mike made a stop to see JD Daniels at WOW Electronics in Clinton Township MI and then went on to see Antonio at Motor City Tunes in Deerfield MI who has been in the 12volt business since 1996.

“We definitely put in some miles and had a lot of time to talk about the state of the 12volt industry and plans to move forward. Ceasar really got a feel for the activity at retail in this territory” Beyersdoerfer concluded.

BEI is celebrating 22 years and represents MTX, Design Engineering Inc and Blaupunkt in the territory.