Cicada Audio Welcomes New Director of Sales

PHOENIX, AZ (03.22.23) – CICADA AUDIO, now a Larry Frederick legacy company, is growing at a rapid pace and continues to disrupt the industry nationwide. To support our efforts, we are proud to announce the hiring of Marty Deane to the position of Director of Sales

The unstoppable growth on sales over the 15 months of the company’s history has demanded the new position taken by Marty Deane. As a retail shop owner for over 30 years, he brings extensive 12v experience and a unique perspective to our company.

Marty Deane hit the ground running as the new Cicada Director of Sales… conducting this Tuesday training at the Woofer Electronics Dealer Show in Northlake IL.

“Larry Frederick knew exactly what to look for when it came to putting together his dream team, and he did find them. Marty Deane is the latest to join. Selling systems that meet the customers’ highest demands and the limited space available with multiple options requires a seasoned professional, and we are thrilled to have it,” said Larry Vansickel, CICADA AUDIO’s CEO.

Marty Deane

“Working alongside my longtime friend and mentor in 12v was a dream come true,” said Marty Deane. “It is sad it was so short, but Larry Frederick spent many hours working with me on understanding his baby and how to successfully sell it”.

With over 40 new products slated for release this year, all part of the Larry Fredericks’s legacy product line, CICADA AUDIO is sure to remain the leading-edge brand in the US market.

Marty Deane can be reached at: marty@cicadaaudio.com or (480) 716-7769.

For more information on Cicada Audio visit: www.cicadaaudio.com or email sales@cicadaaudio.com.