GUTHRIE OK (01.30.23) The AMA Kicker Arenacross hit the track for the 2nd time in Guthrie OK on Friday evening, January 27th. The dirt track at the Lazy E Arena is one of the longest of the circuit and riders were definitely flying high as they flew across the mounds. Lorin Morrell orchestrated Kicker’s presence at the event with booth set up and activities. Area retailer Audio Midwest was in the house connecting with racing fans.


“The pre-race Pit Party was once a hit with all. The racing was strong as the riders navigated the longer track that gave the crowd a lot of memories. It was super to have KICKER retailer Audio Midwest at the event again to connect with members of the crowd. Their customer’s Jeep showcased their work and the KICKER system was definitely Livin’Loud. Overall the Arenacross Guthrie Round 2 was a solid event” Morrell stated.


Audio Midwest showed and demoed a customers Jeep that was Livin’Loud with KICKER products. Rob Clason, owner of Audio Midwest’s 2 area stores, related “Our customer’s Jeep sounds great and showcases our company’s custom installation creativity and capabilities. 4 KICKER 15’s and KX Amplifiers were definitely Livin’Loud. KICKER is a premier brand at our stores and to participate with KICKER at the AMA Arenacross twice in a week was terrific. Kevin Kendick and I met with crowd members at the Pit Party and Lorin directed attendees to us in the KICKER booth when people asked questions about KICKER or car audio products. Since the first Friday night we’ve had calls from people we spoke at the Lazy E and we expect many more this coming week.”


Audio Midwest has stores in Edmond and Stillwater. Guthrie is a mere 33 miles from KICKER’s World HQ in Stillwater. KICKER is celebrating the company’s 50th Anniversary this year and is very well known as a premier 12volt brand throughout the area.

The AMA Kicker Arenacross series has expanded the series to 14 events this year with events being held virtually coast-to-coast across the U.S.









