The KICKER AMA ArenaCross 2023 Series Rolled In Loveland, CO

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LOVELAND, CO (01.09.23) – The KICKER AMA ArenaCross Series, expanded to 13 cities, rolled at the Budweiser Events Center in Loveland CO on Friday. January 6th.

The Budweiser Events Center was packed all around the track.

“It was cold outside but inside the action on the track was red hot and the attendees were Livin’Loud. We had a display set up in the lobby area and virtually everyone who entered the Budweiser Events Center had to pass by the KICKER setup. We had a selection of KICKER products for all to see. For over 2 hours we were talking to members of the crowd about KICKER. Colorado is truck country so the KICKER L7T under seat drew a lot of attention as did the Harley products and woofers. Powersports in strong in the Rockies so the KICKER PowerBar grabbed attention too. Marine is a growing category in the area along with life style products.” Lorin Morrell-Maddog-Media, who orchestrates the KICKER AMA ArenaCross Series events, related.

A wide selection of Kicker products were set early in the lobby for fans to check out as entered the Events Center.
Riders flying high on the track.

The Budweiser Events Center was built as a hockey arena that holds about 7000 people. For the ArenaCross event the stands were pushed back a bit to set up the fairly short, but well designed track, for riders. Over 100 riders were flying high and navigating the tight turns through the evening from 7:30 until well after 9PM.

“This year the doors opened earlier and there was a pit party trackside before the racing action that lasted from about 5:30 til 6:30. Fans had a chance to talk with riders and talk with other motor sports enthusiasts” Morrell added.

In addition to the action on the track T-shirt were fired into the crowd during race breaks and track maintenance periods. An air cannon fired wrapped KICKER T’s into the crowd. A special T had a certificate wrapped inside for a KICKER BullFrog to be picked up at the KICKER display in the lobby. Crowd members also participated in flag-waving sessions for a chance to win a KICKER BullFrog.

Riders were flying high on the track and Kicker was Livin’ Loud throughout the venue.

Concluding Morrell added “The KICKER AMA ArenaCross got off to a great start this season with events in Georgia and New York in November 2022. Loveland was very well attended and the next stop is in Prescott AZ on Friday, January 14th. We look for a great turnout there as well. The KICKER AMA ArenaCross is Livin’Loud in 2023.”

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