Sounds Fast Connected With The Overland Community In Redmond OR

REDMOND OR (07.14.22) The Overland Expo PNW 2022 took place at the Deschutes Expo in Redmond OR July 8th thru 10th.

Overlanding is an emerging form of outdoor recreation and camping. Overlandeers utilize gear such as roof-top tents, 12volt fridges, high quality awnings, as well as ground tents, kitchen kits, air compressors, winches and recovery gear. In today’s world overlanders want to stay connected with in-vehicle products consumers utilize in their everyday lives.

Jamie Lewis (L) and Colin Mecey by one one the product displays.

Sounds Fast is an established 12volt retailer in Bend Or. With the Overland Expo Center located just 17 miles down the road Sounds Fast owners Jamie Lewis and Colin Mecey made the decision to buy a booth and set up at the Deschutes Expo Center for the organization’s inaugural presentation in Redmond.

Lewis related to the 12volt Central Studios “The Overland Expo was an amazing event. Reports have been this was the organization’s largest event to date. The number of vendors exhibiting topped 300 and attendance exceeded their estimated of 18-20,000. Candidly we did not know what to expect but see the overlanding community growing. Vacationing outside is big in Oregon so we made the decision to buy the booth. The jury is still out but we are leaning to doing it again next year. As a matter of fact we have been approached by a vendor to partner in a booth next year.”

The Sounds Fast SXS got plenty of action and the category is red hot at their store in Bend OR.

Onsite Sounds Fast set up with 3 tents in their area. Tables with products were set up under a JL Audio tent and 2 others. The company’s side-by-side and 5 Axis product displays were spotted around the area for the Sounds Fast team to engage with attendees and provide demos.

Sean Lea, Jamie Lewis, Adam Amador, Brian Power, Colin Mecey Andrew Power (LtoR) paused for a quick photo under the Sounds Fast tent. Brian Power is with JL Audio. He and his son Andrew visited the event with Dan McMillian who snapped the image. Others shown are Sounds Fast Team members.

Dan McMillan, In Phase Marketing, was on site with JL Audio. Bruce Gilsdof, Advanced Marketing, was in the house representing Race Sport Lighting. Both firms cover the Great Northwest with a lineup of 12volt products on their firm’s line cards.

McMillan related “Overlanders like music in their as they enjoy their time away from the normal city life. The Sounds Fast is a strong JL Audio dealer and the team sold JL Audio speakers and amps to a number of customers but there was a need for small footprints. No 15” subs and boxes. The event was a first time experience for me and I will definitely be back for next year.”

One of the social media posts Sounds Fast utilized to connect with the community.

Gilsdorf offered “There as so many opportunities for lighting for Overlanders. Specialty lighting adds safety and is a real convenience on the road and set up at night. Lighting can also give the camp site at night a special glow on the campground. Sounds Fast has embraced the vehicle lighting category and doing well with it. My family recently moved to this area so I will definitely attend all Overland focused events in the future.

The opportunities for 12volt retailers are virtually unlimited in the growing Overlanding category. Terrific to see Sounds Fast embracing this new category of consumers.

For more see soundsfast.net and @sounds_fast