SSR Distributors North Celebrates The Grand Opening

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DALLAS, TX (01.05.22) – SSR Distributors North celebrated the Grand Opening of the new Dallas facility on Monday, January 3rd. The SSR Distributors North facility is located at 2880 Virgo Lane Dallas TX 75229. Amir Dhanani, SSR CEO, travelled from the company’s Houston location to attend the Grand Opening.

Tracy Farr (L) and Amir Dhanani (3rd L) are joined by old friends Brian and NT, 12volt industry veterans, who stopped by to visit and check out the new location.
Anita Graham, Sales Manager, shows sales staff members Lakin Christian (L) and Oscar Garza the computer order entry system.
Tabatha Marsh, Accounts Payable/Accounts Receivable shown at her desk.

The new warehouse facility, which covers 25,000 square feet, underwent extensive updating and remodeling with new office configurations plus office and showroom floors over the past several months. Racks and racks of shelving was added to the warehouse area.

Lucia Farr helping Joseph’s Auto Toy Store with an order.
Amir Dhanani and Jay Grimes (R), Warehouse Manager, look over an area of the warehouse as more inventory goes on the shelves.

Tracy Farr, VP of Sales and Operations who oversaw the remodeling process, related “For the Grand Opening Day local dealers were invited to see the new facility and get an idea of the SSR North plan going forward. We are presently offering courier services, limited shipping and customer pick up. Several dealers who came to the Grand Opening actually picked up orders.”

Amir Dhanani has some quiet space in the new SSR North Facility.
Warehouse staff work in the background to stock shelves.
Heise LED displays spotlight the lighting category in the showroom.

The new SSR North location has a staff of 10 people with office, sales and warehouse staff members. Key brands include KICKER, Pioneer, Kenwood, JVC, Compustar / FirsTech, VOXX and Metra.

“A number of the area dealers attending the Grand Opening commented they were very impressed with the new facility. They immediately noted the investment that was made and saw SSR’s commitment to the future of the 12volt industry” Farr added.

See ssrdistributors.com and reach the new Dallas location by phone 214-396-5959