Custom Audio Connected with the 6 Weeks ‘Til Christmas Campaign for the Holidays

ERIE, PA (12.28.2020) – Custom Audio in Erie, PA began the company’s annual Holiday themed 6 Weeks ’til Christmas campaign on November 15th. Each week a new ‘Christmas Gift’ was offered. To enter for a chance to win a follower was required to like, comment and share the post. The winner of the previous week was selected each Monday and notified. A post was made of each winner with several weekly winners coming into the store to pick up their winning Christmas Gift. A post of that winner and gift was another opportunity for a post to connect with followers during the 6 Weeks ’til Christmas campaign.

Custom Audio kicked off their 6 Weeks ‘til Christmas campaign on November 15th with this social media post.

Reviewing the 6 Weeks ’til Christmas campaign company owner Sondralee Orengia offered, “The number of people participating in our Holiday campaign this year was definitely better than last year. The fact that more people were likely at home spending time on their phones probably led to the pretty strong increase.”

Orengia utilized Random app from the Apple Store to select the weekly winners. Weekly prize offering posts were made on social media to both Instagram and Facebook.

Week 2 prize was a very useful Scosche smartphone cupholder.

Continuing, Orengia stated, “Customers were thrilled to come into the store to pick up their prizes. Custom Audio is a big proponent of “Shop Local” and several winners mentioned how important it is to support local retailers. Some winners had not been in our store before and they commented about our impressive showroom layout and indicated they would return to make a purchase in the future.”

The Week 3 prize provided the winner with a way to get connected.

Concluding, Orengia stated, “There were many comments made by followers during our 6 Weeks ’til Christmas campaign. Again in 2020 this was a very positive campaign which we plan to continue in future Holiday Seasons.”

Week 4 Winner Mike Kobylka in the store with his prizes.

Theresa Fullerton Abbey is pictured picking up her Week 5 WeatherTech prize.

Great job to Sondralee Orengia and the Custom Audio Team. It is terrific to see 12volt retailers reaching out via social media to connect with followers and consumers to drive store traffic and sales.